She's the sweetest b*%ch you'll ever meet, but her second fragrance she's fronting is pretty close to being the sweetest of all!
Jersey Shore's Sammi "Sweetheart" Giancola has partnered with Dangerous Company for her second fragrance, Dangerous Desires.  The new fragrance contains notes of orange, grapefruit, melon, apricot, asmanthus, peach, wild orchid, musk, sandalwood, coconut, and dark plum.

Photo Courtesy: Dangerous Company

Design House: Tommy Hilfiger

Year Introduced: 1995

Fragrance Notes: tangy citrus, cranberry and cinnamon apple pie, a warm and comfortable fragrance.

Recommended Use: Daytime, casual

Scent Life: 6-10 hours

Possessing scents both traditional and versatile, it’s no secret as to why Tommy Hilfiger chose this fragrance as his empire’s flagship. Cranberry and cinnamon apple pie form the makings of a musk, while tangy citrus nodes delicately tilt the scales in a more casual direction. The result is a warm, comfortable cologne which, since 1995, has charmed all who have found themselves guests of its airspace.

Chanel will open it's very first standalone pop up shop tomorrow, July 24th in the heart of Covent Garden.  The shop will be a host of stylish activities, trends, and of course, beauty and will stay open and active until it closes it's doors in December.

What to expect at the grand opening? Expect to see mime artists accessorized in beautiful Chanel jewelry outside of the store, pointing shoppers in the direction of the store full of the label's latest and greatest beauty collections to choose from.
While the shop is open for the next 7 months, if you are in the UK area, be sure to partake in the Chanel treasure hunt, educational workshops, consultations with leading make-up experts, and be pampered and treated with care, free facial anyone?

Design House: Lacoste

Year Introduced: 2005

Fragrance Notes: Black Currant, Rose, Tomato Leaf, Sandalwood, Citrus, Patchouli, Black Pepper

Recommended Use: Everyday, Casual

Scent Life: 6-10 Hours

A light, citrusy scent that dazzles year-round, though truly flourishes in the summer, with its hints of sandalwood and rose. With the strength to last the course of a day, yet not in the least overpowering, Essential essentially frees you from the fear of headaches or eye-rolling that comes with over-application. Anchored in an always en vogue lemonish base, the aroma fits well in any boardroom, though it’s patchouli undercarriage carries a slightly rebellious connotation as well.

Tom Ford beauty has flourished in the last seven years, and in fragrance, has become a FiFi award winning niche fragrance. What started as something so simple as a collaboration with Estee Lauder to an inital branding and building of the fragrance Black Orchid, Tom Ford is ready to introduce and launch his next men's fragrance.

Photo Courtesy: Tom Ford

Tom Ford Noir, will hit counters in October and is the designer's first signature men’s scent since 2009.
Fabrizio Freda, president and chief executive officer of the Lauder company told WWD,“We see Tom Ford as a brand that can really help us shift the business model in fragrance toward the high end and toward great fragrance that includes high quality and high service.”

Time will soon arrive for the 10th edition of the Pitti Fragranze fragrance trade show, September 14th to 16th to be exact.  This time, there will be a stronger sense for an international push, with the theme "Buon Viaggio" which means have a nice trip.
According to WWD, organizers of the trade show said linking fragrances to luxury and lifestyle items, and balancing expansion of the fair with an exclusive product offering, were key to its success.
This year’s fair will showcase roughly 200 exhibitors, including brands such as Annick Goutal, Blood Concept, Eau d’Italie, Juliette Has a Gun and Testa Maura. The special section “Spring” will display new fragrance brands, while “Charms” will present a range of fashion accessories.

The mix of products is exciting news, but rest assured that the inclusion of new product categories are only there to complement the fragrances.  The chief exectuive officer of Pitti Immagine, Raffaello Napoleone, told WWD, “We continue to represent high-quality merchandise at a time when many are offering more homologous products,” added Raffaello Napoleone, chief executive officer of Pitti Immagine. He said some other Italian fairs have suffered from exponential growth that made product selection “incoherent.”

Let's not even talk about Lady Gaga's ad for Lady Gaga Fame, the little men feeding off of her body is just plain weird and provocative. But wait, it get's worse...or better? You decide! Lady Gaga released a short snippit on her LittleMonsters.com site yesterday. 
We love the creepy, eery dark feel, it reminds us a bit of Frakenstein in the laboratory, no?

Check out the video here, and let us know your thoughts!

Photo Courtesy: Lady Gaga, LittleMonsters.com

Design House: Jean Charles Brosseau

Year Introduced: 1981
Fragrance Notes: a deep, rich blend of spices and oriental florals, very feminine and alluring. Recommended Use: Romantic

Scent Life: 6-10 Hours

Ultra feminine, soft and sweet with a twist of old fashion is the perfect way to describe this gorgeous scent.  It's very refined, and most perfect for spring and summer. Completely romantic, this rosey powder scented fragrance will linger on for hours and hours.  If you're looking for a womanly, gentle scent, this one is your best bet.

 We all have our own taste and fragrance opinions, but who better to hear them from than the creator of Arquiste Fragrances himself. Check out this exclusive interview with BeautyPress.com and Mr. Carlos Huber himself.  The perfumer, arhitect, and creator of such glorious fragrances is a true stunner!

beautypress: Your first olfactive memory?
CH: I think it must be the smell of the grass in my grandparent’s garden. As a baby, my parents would take me to play and crawl in the grass.
beautypress: What is your favorite part of the fragrance creation process? What is the most difficult?
CH: All parts are engaging, because they all offer a challenge. From the moment you begin research on a particular olfactive ‘story’ to the moment when you share it with the world. But probably my favorite is that first smelling session after completing the research, that moment of “Wow, that’s what that moment smells like” is really exciting.
beautypress: What fragrances (other than your own) inspire you?
CH: Many of them. There are certain fragrances that are very personal and emotional…Gucci Envy and Yves Saint Laurent M7 both take me back to wonderful times and wonderful people. Andy Tauer’s L’Air du Desert Marocain is a great fragrance; Chanel Sycomore is my favorite vetiver…Mostly I’m inspired by the stories behind their creation or by their emotional impact. Needless the say, the work of Arquiste perfumers Yann Vasnier and Rodrigo Flores-Roux is very inspiring Champaca Absolute from Tom Ford’s Private Blend collection is a very unusual floral by Rodrigo Flores-Roux, and Yann Vasnier’s Aleksandr for Arquiste is my favorite work from him.
beautypress: What influences you and how do you start the creative process?
CH: History, architecture, cities and literature inspire me. My creative process starts with the research into a specific place, a specific time, a concrete reference.
beautypress: What are your favorite spring fragrance notes?
CH: I love floral and citrusy notes. My favorites notes for spring are bright orange blossom, powdery orris and crisp bergamote.
These are all featured in Fleur de Louis and Infanta en Flor (from Arquiste), which are taken from the account of a day in early June, 1660, when the two Royal Courts met at a pine and cedar wood pavilion to discuss the prospect of peace and of a Royal marriage. The building materials, the vegetation, the ingredients used to perfume space and people, all of this is in the fragrances. They are elegant florals that are crisp and airy, completely natural-smelling.
beautypress: What trends do you see developing in the fragrance world?
CH: I believe in a big return to story-telling, to individuality…to more natural fragrances that adapt better to our own chemistry, our own skin. I see the revalorization of fragrance as experience, and not just luxury good.

Source:BeautyPress.com

Photo: BeautyPress.com; Carlos Huber

There is nothing worse than a sneaky, pesky, little mosquito pest sucking off of your succulent scent during the warmer weather days, only to leave you with a bump of itchiness and irritation, (can you tell I hate bugs).  Gosh darn it!
Perfume and fragrance lovers, do not fear, for the fragrance God's (or really Jao brand) has created a perfume that doubles as insect repellant!

Photo Courtesy: Jao
Outscent by Jao is a scent made up of essential oils for people who want to repel bugs but don't want to smell bad. The scent? The fragrance that naturally repels insects is a blend of grapefruit, fir needle, patchouli, and other wood oils.  It's a unisex fragrance that can be described as "citrusy, woodsy, earthy, complex, and pure".

Would you dare to wear a perfume that doubles as insect repellant?