November 5th, Dennis Basso will launch his first ever fragrance exclusively on TV on the QVC channel and expand into Harrods and internationally in March.  

The scent is intended to complement both Basso’s upscale collection, as well as the affordable faux furs, ready-to-wear and accessories he sells on QVC. Basso’s association with QVC spans two decades.

Photo Courtesy: Dennis Basso

“I love the idea of being able to dress women and give them part of my world,” Basso told WWD. “I truly wanted this to be a signature fragrance, but this is just the beginning. I would love to do more scents in the future, and create complementary products like sachets. I’ve waited so long to do this — I didn’t want to make something just for the sake of doing one, so I was extremely involved in putting it together.”

The scent can be worn day or night; top notes include Italian bergamot, lemon, and crisp green; a heart of orange blossom, jasmine sambac and French tuberose, and a drydown of cedarwood, cashmere woods and white musk.

In keeping the taste for luxe finishes, the fragrance bottle's outside edge will be banded with faux fur.  “I wanted it to look luxurious and modern, with some weight to it,” he added. It is topped with a faceted crystal with an engraved silver-tone plaque.