Socialite Paris Hilton is rolling out her 10th fragrance. This one is called Tease by Paris Hilton, according to recent reports.  The fragrance is due out sometime this summer.

For the advertising campaign, Hilton dressed up like Marilyn Monroe. "I got to dress up like my idol Marilyn Monroe, and we ended up with some great photos. She's always been such an inspiration to me," reported the Daily Star.

"Tease is a really sweet and flirty scent, so the name is very fitting. It's playful and sexy - perfect for grabbing attention," she added.

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